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HISTORY OF

mahindra

To understand Mahindra you must first understand the global strength of the Mahindra brand and the origins of Mahindra & Mahindra, LTD and The Mahindra Group.

The Mahindra Group was founded in 1945 as a steel trading company in Mumbai, India, and in 1947, the Group entered automotive manufacturing to bring the iconic Willys Jeep onto Indian roads. The Group’s founding brothers, J. C. Mahindra and K. C. Mahindra believed that new modes of transportation held the key to India’s prosperity, so one of their first goals was to build durable, rugged vehicles that could handle the rough Indian terrain.

In the 1950’s and 1960’s, the Group diversified into markets for steel, tractors and more. Over time the Group consolidated its position in Automobiles, Tractors and Steel and entered promising sectors like IT, Hospitality, Financial Services, Components, Aerospace and Logistics, led by the goal of providing products and services that support prosperity.

mahindra vehicles